Andis
After 100 years, Andis celebrated a century of empowering creators. The manifesto copy spoke to generations of artists who continue to inspire and create culture. In addition to the manifesto copy, all website copy, social media teasers, product descriptions, and print ads focused around the brand’s new direction and tagline, “Create your way.”
Manifesto Video
Bringing the words to life. The Andis manifesto video was recognized as Best in Show at the 2021 One Show San Diego awards and shortlisted for the 2022 national One Show awards.
At BLVR, I was the lead copywriter for the Andis rebranding project, including the manifesto, print ad campaigns, website copy, social media rollout, and product descriptions. The content won multiple recognitions at the 2021 One Show San Diego awards.
Best In Show - Andis Moving Image Cinematography
Gold - Andis Brand Transformation
Gold - Andis Print Media Campaign
Silver - Integrated Campaign
Silver - Website
Silver - Writing